About Us

Marketing for Conscious Businesses

We believe in the power of strategic marketing to help wellness brands and holistic practitioners make a positive impact by ensuring you reach those who need it most. Our mission is to help you resonate with your clientele on a deeper level by building trust, loyalty and aligning your marketing to your values, creating sustainable growth for your business.

I’m PIA

The Founder of Marketworx

With over a decade of experience growing global and emerging brands, I now bring strategic clarity and real-world marketing expertise to support wellness brands and holistic practitioners doing meaningful work to better the lives of others.

With over a decade of experience building commercially successful global and startup brands, I now bring strategic clarity and real-world expertise to support wellness practitioners and purpose-led businesses. Unlike many small agencies or consultants, I’ve worked inside big businesses, developing tried and true practices that lead to revenue and market share growth. From occupational therapists and energetic healers to women’s community groups and artisan makers, I help you connect with the right audience and grow with intention.

My path began with a love for storytelling and brand strategy. From shaping brand identities to leading integrated campaigns across digital, retail, PR and media, I’ve built a deep, practical understanding of what drives true profitable growth.

But I created this business with a different intention, rooted in anti-hustle values and a belief that meaningful work, done with good intention and care, facilitates growth.

Now, I work with wellness brands, holistic practitioners and conscious businesses I genuinely believe in. Helping you align your marketing with your purpose, connect with the right people and grow your business sustainably.

If you’re ready to level up, I’m here to help make sure your marketing truly works.

I’m PIA

The Founder of Marketworx

With over a decade of experience growing global and emerging brands, I now bring strategic clarity and real-world marketing expertise to support wellness brands and holistic practitioners doing meaningful work to better the lives of others.

With over a decade of experience building commercially successful global and startup brands, I now bring strategic clarity and real-world expertise to support wellness practitioners and purpose-led businesses. Unlike many small agencies or consultants, I’ve worked inside big businesses, developing tried and true practices that lead to revenue and market share growth. From occupational therapists and energetic healers to women’s community groups and artisan makers, I help you connect with the right audience and grow with intention.

My path began with a love for storytelling and brand strategy. From shaping brand identities to leading integrated campaigns across digital, retail, PR and media, I’ve built a deep, practical understanding of what drives true profitable growth.

But I created this business with a different intention, rooted in anti-hustle values and a belief that meaningful work, done with good intention and care, facilitates growth.

Now, I work with wellness brands, holistic practitioners and conscious businesses I genuinely believe in. Helping you align your marketing with your purpose, connect with the right people and grow your business sustainably.

If you’re ready to level up, I’m here to help make sure your marketing truly works.

Our Values

Anti-Hustle Culture

We believe in doing great work without compromising your well-being, health, or family life. Success should be sustainable and rewarding, not a source of burnout.

Integrity

We do what we say we’re going to do, setting realistic expectations for clients, providing candid advice and always delivering on our promises.

Transparency

We communicate clearly, honestly, and openly at all times, ensuring our clients are always informed and aligned with the process.

Excellence

We are committed to delivering best-in-class work every time, ensuring that our clients receive top-quality results that exceed expectations.

Fun Facts About Pia

Fun Facts
About Pia

From Safari to Surf

Born and raised in South Africa, I now call Sydney’s Northern Beaches home.

Foodie Galore

As a big-time foodie, I seize every opportunity to create delicious meals to share with my loved ones.

Obsessed Dog Mom to Luna

Can you imagine anything more spoilt than a Frenchie with DINKs for parents?

Grapes to Glass

I’m a passionate wine enthusiast who’s picked up quite a few certifications along the way.

Finding Flow

A well-being and fitness lover, I’m all about living a balanced, fulfilling lifestyle that fills my cup.

Soft life, Big Moves

For me, joy is found in the little things—like dog walks, sunrises, and a warm coffee in hand.

Our Clients

Let’s connect.

Your first 30-minutes is on me.